Lemon Perfect x House of Content
Hero Shot 1
Hero Shot 2 - This animation started quite the trend on instagram. I don't think I've ever had that many people copy my work ever.
Hero Shot 3
Hero Shot 4
Just inspecting the troops corporal. Lemon shader RnD and views to get this lemon 3D model approved by Lemon Perfect.
Working RnD of floating lemon mechanics.
UVs + Exploded Model
UV Checkers
AO + Wireframe
Lemons Fizzing - Dropped because drink is not carbonated.
Draft of final splash render - colors needed to be adjusted here - you can see the splash better in this because we don't zoom for effect.
Near final RnD of hero splash.
Rough RnD sketch of early ideas of hero splash. Bottle is an early photoscan for scale and shape reference.
In collaboration with Eran Shaysh at House of Content I created these 4 social media animations for Lemon Perfect. I 3D modeled the bottle, animated everything and worked through quick RnD on the shaders and animation paths with Eran to ensure they met Lemon Perfects brand guidelines.